Atarisoft for
Intellivision
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ATARISOFT GAMES FOR INTELLIVISION
In early 1983, Atari offered Russ Haft (TRON
Maze-A-Tron) the opportunity to leave Mattel to form and run his
own Intellivision programming group. The office would be in
Southern California, close to Mattel Electronics and APh
Technological Consulting, from where other programmers would be
recruited. Feeling that Mattel Electronics had grown too big and
bureaucratic, running a programming office hundreds of miles away from
Atari headquarters in Silicon Valley was attractive.
Russ took the job. Mark Kennedy, Mike Winans, Eric
Wels and (later) Andy Sells and Eddie Dombrower joined
him from Mattel. Peter Farson and Gavin Claypoole joined
from APh. They were located in unmarked offices along Lincoln Blvd. in
Venice, just south of Santa Monica.
Atari had the Intellivision reverse-engineered to create a
programming manual. Russ and his staff were told that they were being
hired for their experience, not their knowledge. They could only program
using this documentation given them by Atari. They could not use any
specific knowledge learned at Mattel or APh. This way, Atari felt, they
were protected legally from any claims of industrial espionage.
Mattel felt differently. They promptly sued Atari, Russ and the first
programmers who had joined him for 40 million dollars.
But while the suit wound its way slowly through the legal system,
Russ's group started work on a slate of Intellivision games based on
popular arcade titles. To avoid using as much of Mattel's proprietary
material as possible, the group was not allowed to use the Intellivision
operating system, the Exec.
Instead Russ and Mark wrote their own which would be in every cartridge.
They dubbed their operating system the MCP, after the evil
Master Control Program in the movie TRON.
Despite the suit, friendships started at Mattel continued. Mattel's
management cautioned programmers to avoid talking about current projects
with their now-Atari friends, but otherwise there was no attempt to stop
"fraternization with the enemy." In fact, programmers from Mattel
regularly drove over to have lunch with the Atari staff (and to hang out
around their offices - they had better arcade machines than Mattel did)
and Mike Winans attended the 1983 Mattel Electronics Christmas
party.
Atari introduced their first three Intellivision
games - Centipede,
Defender
and Pac-Man
- at the Consumer Electronics Show in Las Vegas, June 1983. The
title screens for the games featured a large Atari logo with colors
cycling through it (designed and programmed by Eric Wels).
Executives from Mattel were upset when they saw the logo at the show,
asking why the standard Mattel Electronics title screen looked so
bland in comparison.
The three games came out for Christmas season 1983 under the
Atarisoft brand - the only Intellivision games released by Atari.
By this time, the video game industry was in full nose dive.
Mattel Electronics closed in January 1984. With the closing,
Mattel Inc. dropped the lawsuit against Atari and the
programmers.
Despite having a $40 million weight lifted from his shoulders, Russ
Haft saw that it was time to get out of the game business. He left to
start his own software company. Andy Sells was promoted to run the
Venice office, although what its future would be was uncertain.
Programming continued halfheartedly on Intellivision titles that were no
longer on Atari's release schedule.
A few months later, Atari told the programmers the Venice office would
be shut down. The programmers were offered jobs in Silicon Valley.
Only Mike Winans chose to relocate. The job of closing down the
Venice office fell to him. He made arrangements for the equipment, files
and arcade machines to be shipped to Northern California, gave notice on
his apartment and put his personal affairs in order. The day he was set to
move, Atari laid him off.
Atari discontinued distribution of the three Intellivision titles in
1984. The remaining inventory was purchased by INTV
Corp., which continued distribution through mail order. Dig
Dug, the only other Intellivision title completed at Atari, was
first released through INTV in 1987.
Centipede
INTELLIVISION
CARTRIDGE [ATARI #70254] Based on the Atari arcade
game Program: Mark Kennedy Graphics: Eric
Wels Sound: Russ Haft
CATALOG DESCRIPTION An insidious invasion
of multiplying insects (Centipedes, Jumping Spiders, Poisonous Scorpions
and Frenzied Fleas) pose different perils to the mushroom patch. Get out
your Bug Blaster and save that Fungus!
Defender
INTELLIVISION
CARTRIDGE [ATARI #70252] Based on the Williams Electronics
Inc. arcade game Program: Peter Farson Graphics: Eric
Wels Sound: Russ Haft
CATALOG DESCRIPTION Landers, Bombers,
Baiters, Pods and Swarmers. The alien attack has come and defeat at the
hands of crazed invaders threatens the Humanoids. The planet's only hope
is your spaceship, Defender.
Dig Dug
While the
Intellivision Dig Dug cartridge was produced at Atarisoft,
it was first released by INTV Corp. Credits and history are on the
INTV page, here.
Galaxian
INTELLIVISION
CARTRIDGE [ATARI UNFINISHED] Based on the Bally/Midway
arcade game licensed by Namco
GAME
DESCRIPTION Shoot descending waves of aliens.
DEVELOPMENT
HISTORY Galaxian was announced by Atari as a planned
title for Intellivision, but it doesn't appear any actual work was
done on an Intellivision version.
Joust
INTELLIVISION
CARTRIDGE [ATARI UNFINISHED] Based on the Williams
Electronics Inc. arcade game Program/Sound: Andy
Sells Graphics: Eric Wels
GAME
DESCRIPTION Fly on an ostrich jousting with enemies
who fly on the backs of buzzards.
DEVELOPMENT
HISTORY Andy Sells was scheduled to do this game, but
early in development Russ Haft left Atari and the job of managing
the Intellivision office fell to Andy. Management left him little time to
work on Joust and the game went unfinished.
Jungle Hunt
INTELLIVISION
CARTRIDGE [ATARI UNFINISHED] Based on the Tatio America
Corp. arcade game Program: Gavin Claypoole
GAME
DESCRIPTION Swing through the jungle and swim
crocodile-infested rivers to rescue the damsel from the cannibals.
DEVELOPMENT
HISTORY Gavin Claypoole spent so much time working on
Jungle Hunt that he started staying at work 24 hours a day. His
office soon resembled a college dorm room, with a mattress on the floor
and cinder-block bookshelves. Despite this, progress on the game was slow.
When Gavin left Atari, the game was only about 85% completed.
Pac-Man
INTELLIVISION
CARTRIDGE [ATARI #70251] Based on the Bally/Midway
arcade game licensed by Namco Program: Mike
Winans Graphics: Eric Wels Sound: Russ
Haft
CATALOG DESCRIPTION The refinements of dot
chomping lead to high scores as hungry Pac-Man avoids ambush by vicious
goblins. All the fun and excitement of the real arcade version!
DEVELOPMENT
HISTORY Since Lock
'N' Chase was Mattel Electronics' answer to Pac-Man,
it only made sense that Lock 'N' Chase's programmer, Mike
Winans, should program Pac-Man when he moved from Mattel to
Atari.
INTV
Corp. bought the remaining inventory of Pac-Man cartridges
after Atari stopped distributing them. Sales were still strong enough that
when the stock ran out in the mid-1980s, INTV bought the software rights
from Atari, relicensed the game from Namco and manufactured new
cartridges, removing the Atari logo from the game's title screen and
packaging (right).
Pole
Position
INTELLIVISION
CARTRIDGE [ATARI UNFINISHED] Based on the Atari arcade
game licensed by Namco
GAME
DESCRIPTION Point-of-view Indy car racing game.
DEVELOPMENT
HISTORY Little work was actually done on this title
at Atari. An unrelated Intellivision version of Pole
Position was later developed and released by INTV
Corp.
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